College Football Hall of Fame and Chick-fil-A Fan Experience Is Counting Down to the 2018 College Football Playoff National Championship

With unveiling of new state-of-the-art digital marquee, the Hall is set to change the face of the Centennial Park District

ATLANTA (February 16, 2017) – The countdown is officially on, and college football fans across the country can keep track of the days, hours, minutes and seconds until kickoff in Atlanta on the College Football Hall of Fame & Chick-fil-A Fan Experience’s new digital marquee. With less than 11 months until the College Football Playoff National Championship on January 8, 2018, members of the College Football Playoff, Atlanta Football Host Committee (AFHC) and several city and business leaders, will be on hand to unveil the official 2018 countdown clock on February 16, 2017 at 11:00 am.  The marquee will change the look of downtown for years to come and will grow to be synonymous with college football, across the country.

The Hall’s new digital marquee is the vision of Innovative Show Design, a scenic and lighting design firm located in Orlando, Florida.  The largest installation of it’s kind in the world, the entire display spans a length of over 50 yards and is composed of more than 1.5 million individual LED pixels.

“Our building and new digital marquee is unlike any other interactive attraction in the country. We are thankful to our generous partner, Chick-fil-A for making the vision possible and to the College Football Playoff and Atlanta Football Host Committee for giving us the opportunity to host the official countdown clock at the mecca of college football,” said Dennis Adamovich, CEO of the College Football Hall of Fame and Chick-fil-A Fan Experience.

“The buzz in Atlanta surrounding college football is stronger than ever and we’re excited to be on the clock,” said Carl Adkins, executive director of the AFHC. The countdown clock and digital marquee will be front and center all year long as the c威而鋼
ity prepares to host the College Football Playoff National Championship.“

For more information on the College Football Hall of Fame and tickets, visit www.cfbhall.com

 

 

Atlanta Football Host Committee Unveils “I’m In” Marketing Campaign

Committee publicly pays homage to diverse group involved in hosting the 2018 College Football Playoff National Championship

ATLANTA (January 24, 2017) – The college football season may be over, but the excitement about college football is still going strong in Atlanta. The Atlanta Football Host Committee (AFHC) just launched a year-long marketing and social media campaign to energize the community in preparation for the College Football Playoff National Championship on Monday, January 8, 2018.

Today, during an unveiling in Centennial Olympic Park, the heart of Championship Campus, the AFHC revealed the “I’m In” marketing campaign. It will utilize both digital and vinyl billboards throughout the community and social media to feature various leaders, celebrities and behind-the-scenes employees who make hosting such a major sporting event possible.

“The campaign is designed to tap into the everyday passion Atlanta has for college football and rally the community to embrace the big game,” said Dan Corso, president of the AFHC board and Atlanta Sports Council. “Hosting the College Football Playoff National Championship is much more than a football game. It will take the entire community working together to make this an unforgettable event.”

The campaign rollout began last week with several “Are You In?” billboards sprinkled around Atlanta and on social media to build anticipation for what’s to come. During today’s event, the AFHC unveiled the first of the “I’m In” billboards featuring Mayor Kasim Reed. An additional 10 billboards will be revealed around the city highlighting five unique community faces. Throughout 2017, two new faces will be released into rotation each month, eventually culminating into a final “Atlanta’s All In” push during the week of the championship game. The first people highlighted will be:
• Jerry Kosoff, Atlanta Public Schools Teacher of the Year (2015-2016), KIPP Atlanta Collegiate, algebra teacher
• Erika Shields, Atlanta Chief of Police
• Zac Brown, Zac Brown Band
• John Hall, MARTA, Bus Operator (MARTA employee for 14.5 years)

“We are thrilled to be part of such exciting times for the city and the people of Atlanta, said Bill Hancock, executive director of the College Football Playoff. The College Football Playoff will be an event that happens with the community. From our public events to the great work being done here in Atlanta by the CFP Foundation to the excitement of game day, we look forward to a first-class experience that will make everyone proud.”

At a later date, an “I’m In” Snapchat filter will be released, where people can submit a selfie for a chance to be featured in the campai犀利士
gn.
The marketing campaign will run through the week of the College Football Playoff National Championship on January 8, 2018, at Mercedes-Benz Stadium.

For information on partnership opportunities with the AFHC, please visit https://atlchampgame.com/partners/.

About AFHC

Formed in 2016, the Atlanta Football Host Committee (AFHC) serves as an extension of College Football Playoff administration in the local community. The organization is responsible for the planning and production of the 2018 College Football Playoff National Championship and accompanying fan events. The AFHC is comprised of local leaders in business, sports and tourism and its mission is to host a one-of-a-kind Championship experience for student-athletes, university representatives, media and college football fans. For more information, visit www.ATLChampGame.com.

 

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Game On Atlanta!

College Football Playoff National Championship “handed off” from Tampa to Atlanta

TAMPA (January 10, 2017) – The city of Atlanta has officially been given the College Football Playoff National Championship host city rights. At a press conference following the national championship game in Tampa, Florida, the College Football Playoff put Atlanta “on the clock.” The handoff begins a full year of celebrations and events surrounding the national championship game throughout the year led by the Atlanta Football Host Committee. The events will culminate on Monday, January 8, 2018, when the game is held at Mercedes-Benz Stadium.

“We look forward to continuing Tampa’s momentum and carrying it forward to Atlanta,” said Dan Corso, President, Atlanta Sports Council and President, Atlanta Football Host Committee. “Downtown Atlanta is built to host events like this. The walkable, compact district around Mercedes-Benz Stadium sets up perfectly for the College Football Playoff. Plus, Atlanta has a passion every day for college football.”

At the press conference, College Football Playoff Executive Director Bill Hancock gave Mayor Kasim Reed and the Atlanta Football Host Committee a College Football Playoff helmet, symbolizing that the national championship game will call Atlanta home for the upcoming year. Now college football’s biggest game heads seven hours north and is expected to have a far-reaching impact on the city of Atlanta.

“We believe that college football is a way of life in the South, but especially in our city,” said Atlanta Mayor Kasim Reed. “We are well positioned to host major events like this for many reasons, but the real secret element in attracting visitors and events to our city is our people. We are thrilled to host next year’s national championship game.”

The game will be held at Mercedes-Benz Stadium and will showcase the NFL’s newest stadium in a city known for its passion for college football.
“We will welcome you next year to Mercedes-Benz Stadium,” said Rich McKay, President & CEO, Atlanta Falcons. “We feel we are setting the bar when it comes to stadiums, not just in design, but in the way fans will experience the game and venue. Our stadium will be second to none and was built for events like this.”

In addition to a new stadium, Atlanta also boasts downtown walkability and a compact “Championship Campus” which features 10,000 hotels and restaurants within walking distance. Visitors and those that call Atlanta home can expect concerts, culinary events and educational opportunities leading up to the 2018 game.

Atlantans who are interested in being a part of the volunteer team for the 2018 College Football Playoff National Championship, can sign up for more information at www.ATLChampGame.com.
Follow ATLChampGame on Facebook, Instagram and Twitter for the latest news and happenings.

About AFHC

Formed in 2016, the Atlanta Football Host Committee (AFHC) serves as an extension of the College Football Playoff Group in the local community. The organization is responsible for the planning and production of the 2018 College Football Playoff National Championship and accompanying fan events. The AFHC is comprised of local 樂威壯
leaders in business, sports and tourism and its mission is to host a one-of-a-kind Championship experience for student-athletes, university representatives, media and college football fans. For more information, visit www.ATLChampGame.com.

 

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ATLANTA-BASED TRENCHES SPORTS AND ENTERTAINMENT SELECTED AS ATLANTA FOOTBALL HOST COMMITTEE EXCLUSIVE SPONSORSHIP SALES AGENCY

The Atlanta Football Host Committee Selects Exclusive Sales Agency

ATLANTA (November 30, 2016) – Trenches Sports and Entertainment has been selected as the exclusive sponsorship sales agency of the Atlanta Football Host Committee (AFHC), the organization responsible for serving as the local organizing committee of the 2018 College Football Playoff National Championship, in conjunction with the College Football Playoff (CFP), to be played in Mercedes-Benz Stadium in Atlanta on Monday, January 8, 2018.

Trenches will be fully responsible for the sponsorship sales strategy and work closely with the AFHC to develop programs that build awareness and excitement for the national championship game and accompanying fan events. Trenches will also handle the development of a corporate partnership program for the AFHC that is separate and outside of the existing CFP partners.

Trenches CEO Brad Olecki and Atlanta sports sales executive Owen Shull will lead the sales efforts. Both have a combined 35 years of working in the collegiate athletic space.

“Hosting the 2018 College Football Playoff National Championship is a one-of-a-kind experience and will benefit the Atlanta community in many ways,” said Carl Adkins, executive director of the Atlanta Football Host Committee. “As a host city, it’s important to secure support for local programming and initiatives, and we are thrilled to announce our partnership with Trenches Sports and Entertainment and look forward to having Brad and Owen’s experience in the industry lead the way.”

“It is an honor for us to work with the AFHC on the national championship game here in Atlanta in 2018. Both Owen and I have spent the majority of our careers working in collegiate athletics so we know the importance of this great event for the city of Atlanta as well as its national impact each year,” said Olecki, CEO of Trenches Sports and Entertainment. “We look forward to helping show why Atlanta is one of the greatest cities in America for hosting first-class sporting events.”

For more information on potential sponsorship opportunities, visit the Partners page on www.ATLChampGame.com.

About AFHC

Formed in 2016, the Atlanta Football Host Committee (AFHC) serves as an extension of the College Football Playoff Group in the local community. The organization is responsible for the planning and production of the 2018 College Football Playoff National Championship and accompanying fan events. The AFHC is comprised of local leaders in business, sports and tourism and its mission is to host a one-of-a-kind Championship experience for student-athletes, university representatives, media and college football fans. For more information, visit www.ATLChampGame.com.

About Trenches Sports and Entertainment

Trenches provides consulting, evaluation and revenue-generating services to for-profit and non-profit properties and organizations in order to increase revenue through corporate partnerships, philanthropic fundraising and event development. For more威而鋼
information, visit https://www.trenchesconsulting.com/.

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Atlanta Football Host Committee Announced for 2018 College Football Playoff National Championship

Planning for the biggest game in college football officially kicks-off in Atlanta

ATLANTA (October 7, 2016) – With this year’s college football season well underway, Atlanta is counting down the days to next season’s national championship game. Preparations for the 2018 College Football Playoff (CFP) National Championship at Mercedes-Benz Stadium are officially in motion with the announcement of the Atlanta Football Host Committee (AFHC) and its official logo unveiling.

The Atlanta Sports Council announced the Board of Directors and staff for the Atlanta Football Host Committee. The AFHC is a group comprised of local leaders in the business, sports and tourism industries brought together for one common cause – proving to college football fans across the nation why the people of Atlanta proudly consider their city the hotbed of college football.

“Working alongside the College Football Playoff staff and management groups, the Committee’s ultimate goal is to create a remarkable experience for the participating student-athletes, visiting fans, and media, and to show off all the city of Atlanta has to offer as a top destination for championship events,” said Dan Corso, president of the AFHC Board and Atlanta Sports Council. “This event goes well beyond the work of the Committee; metro Atlanta residents will have an opportunity to volunteer and play a role in making this a first-class event.”

“Atlanta will be an excellent host for the fourth College Football Playoff National Championship and ancillary festivities,” said Bill Hancock, CFP executive director. “The city will have all the necessary infrastructure, including great hotels, a world-class airport犀利士
and a phenomenal new stadium, plus a warm spirit and love for college football.”

Additionally, the Atlanta Football Host Committee unveiled its official logo. The logo features the iconic design of the new Mercedes-Benz Stadium with the Atlanta skyline in the background, showing the true footprint of the Championship Campus and the heart of downtown Atlanta.

The Atlanta Football Host Committee consists of:

Board of Directors

Dan Corso, President
President, Atlanta Sports Council

William Pate, Vice President
President & CEO, Atlanta Convention & Visitors Bureau

Frank Poe, Treasurer
Executive Director, Georgia World Congress Center Authority

David Epps, Secretary
Chief Operating Officer and VP of Marketing, Chick-fil-A Peach Bowl

Jennifer Ball
VP Planning and Economic Development, Central Atlanta Progress

Dan Gordon
Chief Operating Officer, City of Atlanta

John Grant
Executive Director, Celebration Bowl

Rich McKay
President & CEO, Atlanta Falcons

Steve Riddell
Partner, Troutman Sanders

Staff Members

Carl Adkins, Executive Director
Amy Patterson, Manager of Operations and Logistics
Erin Shearer, Manager of Communications and Marketing
Christina Tedcastle, Manager of Events and Sponsor Activation
Brendan Thomas, Legal Counsel
Diana Trujillo, Manager of Volunteer Program

In addition to the Board and Staff, a select group of individuals have been identified to serve as liaisons on the AFHC including Janet Arsenault (Georgia World Congress Center Authority), Keisha Burnette (City of Atlanta), Brett Daniels (Georgia Tech Athletics), Michael Drake (Mercedes-Benz Stadium), Scott Jenkins (Mercedes-Benz Stadium), Doug Justice (Georgia State University Athletics), Katie Kling (Atlanta Convention & Visitors Bureau), Derek Martin (Chick-fil-A Peach Bowl), Kendyl Moss (Atlanta International School) and Tim Trefzer (Georgia World Congress Center Authority).

Atlantans who are interested in being a part of the volunteer team for the 2018 College Football Playoff National Championship, can sign up for more information at www.ATLChampGame.com.

Follow ATLChampGame on Facebook, Instagram and Twitter for the latest news and happenings.

About the Atlanta Football Host Committee

Formed in 2016, the Atlanta Football Host Committee (AFHC) serves as an extension of the College Football Playoff Group in the local community. The organization is responsible for the planning and production of the 2018 College Football Playoff National Championship and accompanying fan events. The AFHC is comprised of local leaders in business, sports and tourism and its mission is to host a one-of-a-kind Championship experience for student-athletes, university representatives, media and college football fans. For more information, visit: www.ATLChampGame.com.

About the Atlanta Sports Council

The Atlanta Sports Council (ASC), a division of the Metro Atlanta Chamber, facilitates the growth and development of sports in metro Atlanta by serving as a recruiter for major regional, national and international sports events. The organization plays an important role in improving the quality of life for residents in the region through sports, working to drive economic growth and visibility and acting as an advocate for area teams and annual sports events. For more information, visit www.AtlantaSportsCouncil.com.

About the College Football Playoff

The College Football Playoff matches the No. 1 seed vs. No. 4, and No. 2 vs. No. 3 in semifinal games that rotate annually among the Chick-fil-A Peach Bowl, Goodyear Cotton Bowl, Capital One Orange Bowl, Allstate Sugar Bowl, Rose Bowl Game presented by Northwestern Mutual and Fiesta Bowl. The 2016 semifinals will take place December 31, at the Chick-fil-A Peach Bowl and Fiesta Bowl. The national championship game will be Monday, January 9, 2017, at Raymond James Stadium in Tampa, Florida.

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Atlanta Selected To Host 2018 College Football Playoff National Championship

The biggest game in college football is headed to Atlanta for the first time

ATLANTA (November 4, 2015) – The College Football Playoff announced today that Atlanta has been selected to host the 2018 College Football Playoff National Championship, which is scheduled to be played on Monday, January 8, 2018, at Mercedes-Benz Stadium.

“This is a very exciting day for everyone involved and a huge win for the Atlanta community,” said Dan Corso, Executive Director of the Atlanta Sports Council. “The bid process, which began in February of this year, was truly a team effort and we could not be more proud of the group of partners we have here in Atlanta. Together, we look forward to working with the College Football Playoff to host an unforgettable event and showcasing all that Atlanta has to offer as a host city.”

Leaders from around the Atlanta community teamed up on the proposal which was submitted this past May, and Atlanta was ultimately selected over Houston, Miami and Santa Clara. The Atlanta Bid Committee included representatives of the Atlanta Convention & Visitors Bureau, Atlanta Falcons, Chick-fil-A Peach Bowl, Georgia Tech and the Georgia World Congress Center Authority.

As part of Atlanta’s pitch, the Atlanta Bid Committee focused on the unique qualifications that set Atlanta apart, such as the accessibility with the world’s busiest airport and public transportation options, downtown walkability to hotels and world-class attractions like Mercedes-Benz Stadium, College Football Hall of Fame and the National Center for Civil and Human Rights. All of these combine to uniquely position Atlanta as a first-class, fan-friendly host city.

Officials from the College Football Playoff visited Atlanta as part of the bid process in mid-July and toured ancillary event venues, hotels, the Mercedes-Benz Stadium Preview Center and the construction site of Mercedes-Benz Stadium.

“We are excited and proud to host the 2018 College Football Playoff National Championship in Mercedes-Benz Stadium,” said Arthur Blank, owner of the Atlanta Falcons, Atlanta United FC and Atlanta Falcons Stadium Company, developer and operator of Mercedes-Benz Stadium.  “We promise to offer a first-class experience for teams, fans, media and business partners, and we will do everything we can to take this championship game to the next level in 2018.”

Atlanta is also home to the Chick-fil-A Peach Bowl who is part of the College Football Playoff’s six-bowl semifinal rotation, and is slated to host its first Playoff Semifinal on December 31, 2016, along with the Fiesta Bowl.

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About the Atlanta Sports Council

The Atlanta Sports Council (ASC), a division of the Metro Atlanta Chamber, facilitates the growth and development of sports in metro Atlanta by serving as a recruiter for major regional, national and international sports events. The organization plays an important role in improving the quality of life for residents in the region through sports, working to drive economic growth and visibility and acting as an advocate for the area teams and annual sports events. For more information, visit www.AtlantaSportsCouncil.com

About Mercedes-Benz Stadium

Mercedes-Benz Stadium is a multi-purpose venue featuring flexible capacity; a retractable roof structure inspired by the oculus in the ancient Rome Pantheon; views of the Atlanta skyline; a 360-degree HD video halo board that, at nearly six stories tall and 1,100 linear feet in diameter, will be the largest in the NFL and the world; an exterior fan plaza that will provide fans with pre- and post-game entertainment; and a technology lounge offering a unique game-day experience full of media content and full game-day immersion. Founding partners include IBM, Equifax, SunTrust, Novelis, Home Depot, NCR and American Family Insurance.

For more information on Mercedes-Benz stadium and to view project renderings, photos and construction progress, or to learn how to secure seats in the stadium, visit www.mercedesbenzstadium.com and follow @MBStadium.